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Five reasons to attend SFHA Communications Conference

Conference will get delegates up to speed on the latest key topics and developments in communications.

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The SFHA Communications Conference is taking place in less than two weeks’ time on 26 March at The Lighthouse in Glasgow. There are many reasons to attend but here are the SFHA’s top five:

1. Find out how to measure and evaluate your communications

Rosie McIntosh, Head of Content, Third Sector Lab, will look at how we can meaningfully monitor and evaluate the impact of our communications, particularly online. The session will look at the key measurement tools as well as consider how and where we should be focusing our communications resources.

2. What I’ve learned in the last year: three communications professionals on three topics that changed their thinking in 2018:

Three speakers – Sabrina Allan, Communication and PR Co-ordinator, West of Scotland Housing Association; Neil Golightly, Business Services Manager, Cairn Housing Association; and Karen Begg, Communications and Marketing Manager, Fife Housing Group – discuss their experiences of refocusing tenant communication, digital strategy, and internal communications platform Workplace.

3. The Communications Showcase

As a new feature for 2019, SFHA is showcasing its members’ best communications work. You can submit successful communications work in any format, including posters, videos, digital images, presentations and newsletters, and it will be displayed throughout the conference. If you are interested in sharing your work as part of the showcase, please email SFHA Media Adviser Kirsten Walker kwalker@sfha.co.uk by close of play on 19 March.

4. Find out how Freedom of Information could affect your communications

With an FOI extension for RSLs due in November this year, it is essential that organisations understand what is needed to ensure they are prepared for the new requirements. Jean Duncan, Systems Manager, Edinburgh Leisure, will discuss her experience of implementing FOI and lessons learned.

5. Fantastic networking opportunity

Take advantage of being part of an event that will see over 50 like-minded communications professionals, from across the country, together in one room to share solutions and best practice. Once again, the conference will open with a speed networking session, giving you the opportunity to talk to your peers.

The conference is taking place on 26 March at The Lighthouse in Glasgow.

Delegate rates start at £219 for SFHA members and £299 for non-members. For more information, or to book your place using the SFHA’s brand new events booking system, please visit www.sfha.co.uk/events